Gianni in London
Nova × Gianni • June 30, 2025
Actor PR
Objective: For Gianni’s 2025 London Press week takeover, we crafted a high-impact week to boost his presence ahead of his upcoming series.
We kicked off with a private dinner at Nova (Don Julio & Smirnoff), hosting names like Michael Rainey Jr, Freddie Gibbs, and Headie One. Gianni followed with top media appearances — the Harry Stand Out Show, 90s Baby Show, and Michael Dapaah’s new podcast — locking in key UK exposure.
He also made a splash at the Hugo Boss x F1 x Slawn launch, styled and gifted exclusively by Hugo Boss. The week closed with a BALL LDN Magazine feature, placing Gianni firmly at the intersection of fashion, culture, and entertainment.
Highlights:
- VIP dinner at Nova with Don Julio & Smirnoff (guests: Michael Rainey Jr, Headie One, etc.)
- Media hits: Harry Stand Out Show, 90s Baby Show, Michael Dapaah podcast
- Hugo Boss x F1 x Slawn event: exclusive styling & gifting
- BALL LDN Magazine editorial
- Full week of curated moments driving UK buzz